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CSP Is In CSB! Must’ve Been Meant to B

Who will mentor the mentor? In this case, it's Santander's Cultivate Small Business program (AKA: CSB). I'll explain. . . For three years, Julie Tuman has been more than the Popmaster of CSP. She's also mentored the founders of brand new startups through the Entrepreneurship for All  program in Holyoke.…

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Warm It Up Chris (I’m About To)

“Warm it up” is more than a timeless exhortation from one legend of hip hop to another. It’s also great advice for pop eaters seeking to coax peak flavor from their favorite treat.  If you’re drinking whiskey, you might add a large ice cube, a couple smaller ones, or even…

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Why Are the Sticks Crooked?

This is, by a pretty wide margin, the most common question people ask at events, in the pop shop, or anywhere we meet up with with our pop-loving customers. It’s an odd name, so it makes sense that people  wonder. We much prefer answering that question over certain others. Example:…

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Where do I make the pops?

Over the past few weeks, I've gotten a number of questions about where I make the pops. So cool that folk are interested. As you may know, Easthampton has an amazing row of repurposed mills on Pleasant Street. While they look like one giant building from the road, there are actually…

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Some Of Our Fabulous Friends

For our very first blog post, how could we do anything but thank our amazing friends and family who have helped us get this far? We'll definitely write about the farms, builders, and others who make our day-to-day business work later. For now, here are just a few of the near…

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Our Pop Story

Popmaster Julie Tuman founded Crooked Stick Pops in January 2016 when she realized she’d had enough of her travel-intensive job in the field of international education.

I’ve always been happiest when I’m creating in my kitchen and can see the joy and delight as loved ones eat and drink.

After considering a number of businesses in the food and beverage industry, especially those that used her interest in craft cocktails and craft brewing, she realized that the Valley is already saturated with craft beer and that craft cocktails would also present significant challenges.

Crooked Stick Popmaster, Julie Tuman
Crooked Stick Popmaster, Julie Tuman

Crooked Stick was born when Julie thought of bringing the creativity and healthy fun of The Hyppo—a gourmet ice pop shop in Saint Augustine, Florida—to western Massachusetts. “When we go to Florida to stay with our close family friend, we literally go to The Hyppo every single day. Sometimes twice! The Valley has plenty of bakeries, bars, restaurants, and everything else to eat and drink. But it didn’t have ice pops. . . until now!”

Her vision for Crooked Stick is to use fresh healthy ingredients, locally sourced whenever possible, to make brilliant flavors that are fun for families but creative and surprising enough to fascinate adults. “If you think of the chemistry, innovation, and meticulousness of preparation that goes into the best new cocktails in Chicago, New York, or San Francisco, and then translate that into ice pops, that’s what we’re going for.”

Julie loves that her pops are as healthy as they are exciting. “So many of our pops use fruit from local farms. I often pick-up strawberries from Warner Farm (Sunderland) or peaches from Apex Orchards (Shelburne) in the morning and make them into pops that afternoon.” Most of these pops are less than 100 calories, and almost all are less than 200.

Look for Julie on her freezer trike at a festival, farmer’s market, college campus, or other fun public gathering near you!

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